Spotful

Design integrator, Project manager

2014 - 2019

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The company

Spotful was an interactive video company, led by PEI entrepreneur Andrew Murray. His vision was a platform that allowed people to add context and interactive elements right on top of their existing video content. While this is fairly common nowadays, we had shoppable videos well before they were commonplace!

With a few customer under our belt, Andrew had a business associate in Japan, who was able to get Spotful a deal with Rakuten, and so with a weekend hackathon, we started supporting ad-tech and were able to easily build interactive video advertising experience that Rakuten was running on its commerce websites.

Eventually, Spotful was dissolved.

The role

Spotful was my first full-time position in tech. I started in the role of design integrator, where I built out and maintained a style library using SCSS for the management and architecture.

Early on, I attended one of Brad Frost’s workshops on Atomic Design, was able to easily apply the atomic methods to our SCSS architecture in a manageable and well-documented structure.

I assisted with design and experimentation, and helped develop the vision from paper sketches to a working and stylish prototype, which we raised money on, and got into Founder Fuel Montreal with.

Over the next 2 years I took on more responsibility as a project manager, and started taking some product management courses, and attending lectures and product events. I managed the day to day tasks of the small team, and worked with the lead developer, CTO, and CEO on research, and developing new POCs and feature directions.

By 2018, I was building and maintaining most of the front-end code, building components in Angular, managing our SCSS library, and running the dev project management.

When the company was dissolved in 2019, most of the company was let go, save for myself and a single developer. At that time, the company had been taken over by our main investor, and I was providing customer service for our Japan branch, and our lead developer was keeping the lights on. Months later we were laid off and the rest of the company was shut down.

The tech

When I first started, the working prototype for Spotful that had enabled us to raise, was built on a version of ModX, and hosted on the developer’s personal server.

Our first working and sellable prototype was built on the original Angular, with styles managed with SCSS and a Gulp script to compile and minimize everything. The backend was build with Laravel.

Spotful was eventually migrated to Angular 2, where it stayed until it was retired.

The designs

A user-interface for a minimalist video player for a mobile screen
Spotful view I designed for mobile (active timeline)
An image of what looks like a video screen capture with a small wooden boat on a mountain lake, with a pointing cursor in the middle.
Neutral screen of Spotful Editor
A round graphical menu with two layers, offering non-descript options. Text above reading 'Add an element at 1:15'.
Open element wheel, choose which element to add to video at specific time
An image of what looks like a video screen capture with a small wooden boat on a mountain lake, with the outline of a thin white circle overlaying the video screen.
Element selected, option to chain another element
A round graphical menu with two layers, offering non-descript options. Text above reading 'Add an element triggered by hotspot 2'.
Open element wheel, choose seecond element
An image of what looks like a video screen capture with a small wooden boat on a mountain lake, with another image of a beach overlaid in the middle as if it were added on top. Small 'close' button in the top right corner of floating image.
Image element selected, and shown open